We are super grateful of the support our advertisers bring each month.
The Gympie Living team can offer great tools to promote your business and its services.
Not only are we circulated free to the community and business districts each month, we can promote your business or event through our social pages.

Let’s support local businesses, or ‘get local’, so we keep money in our community and strengthen our local economy.

Gympie Living delivers 4,500 copies monthly to the town centre and business districts, including retail outlets, cafes, libraries, news agencies and tourist destinations.

It covers west to Goomeri, east to the Cooloola coast, north to Glenwood and south through the Mary Valley including Kenilworth, Pomona and Cooroy.

According to audiencedialogue.net – how do you measure readership?
Readership is practically always larger than circulation, because of “pass-on readers” – in other words, each copy picked up, is normally read by some people as well as its owner.
For many monthly magazines, the average is about 4 or 5 readers per copy. For magazines that don’t go out of date quickly, and have a high pictorial and educational content, the readers per copy can be as high as 20 – e.g. the sorts of magazines found in doctors’ waiting rooms, such as National Geographic. However it can take up to a year to reach that number of readers.
Gympie Living publishes 4,500 copies monthly.
When we distribute each month –we find very few copies uncollected.
Gympie Living does fit into the high pictorial and educational content category, so is more likely to be kept in the home for the full month.
Using this model we can assume that the minimum reach is 4,500 people.
At a conservative estimate – if an additional 1, on average reads the magazine, then the total readership could be 9,000.
Let’s get excited and estimate 5 additional readers each month, bringing the total to 22,500!

1. What size ad suits your business and your budget?
Are you wanting a one-off promotion? Or, maybe a longer term advertising strategy will give you best results.
You can talk to the team on 0428 193 156 or email office@gympieliving.com.au

2. Made your choice?
Complete the online Booking Form to secure your space and make payment.

3. Having troubles?
Email office@gympieliving.com.au and we can sort it for you!

Need help?

Email office@gympieliving.com.au and we can sort it for you!

ROI can be harder to clarify with print media as it doesn’t provide the same tracking and insights as digital media.

However, with say, a six month promotions package, a survey of students/enquiries would present evidence of ‘how they heard about you’.

It is interesting when looking at the support print media receives from major media campaigns.

This is around its ability to:
• stimulate the senses
• reach a ‘traditional market’
• add to the quality of your campaign
• raise brand awareness and can send readers to your pages.

An effective marketing campaign works best when print is integrated with other digital solutions. In fact, research has shown print’s ability to increase ROI by as much as 240%. A BrandScience analysis of over 500 European campaigns consistently showed an increase in a campaign’s overall success when print was combined with other channels.

Read More: 5 Reasons print media should be part of your marketing campaign

Having a diverse marketing mix gives the opportunity to reach your target market at many times during the day, not just when they’re online. This has a direct effect on the efficacy of your marketing, but it also has an indirect effect through brand awareness that can be overt or subliminal. Your customer will know your product because they become familiar with your brand via exposure.

Read More: 5 Reasons print media is essential